The venture capital firm he cofounded, Andreessen Horowitz, is one of the company’s investors. Vishria declined to give exact figures but says that Rockmelt has hundreds of thousands of users (there are also 4.3 million users of its discontinued desktop browser).Īnd Rockmelt has a cheerleader that any browser company would envy: Marc Andreessen, cofounder of Netscape, who sits on its board. Rockmelt also attempts to overcome network latency issues by preloading content on its servers and piping it down to users. Rockmelt shows items you click on in your content feed in a simplified view that includes, generally, just one large image and text to see the content as it appears at its source, you tap a little sunglasses icon in the URL bar. You can post reactions to Web pages by tapping tags like “want” or “WTF” and follow friends and websites within the browser to see what they’re reacting to. You can swipe interesting-looking stories to the right to save them for later (you can read these offline, too), or swipe to the left to indicate that you don’t like a certain type of story. Rockmelt’s free iPhone and iPad app tries to make browsing faster and more convenient by opening up with a full screen filled with squares of content determined by your interests, which it gleans if you allow it to connect to your Twitter and Facebook profiles. “They really haven’t pushed the limits given how important this software is.” Speedy browsing: Rockmelt, a mobile browser whose investors include Netscape cofounder Marc Andreessen, organizes content in tidy squares and lets you react to things you like (or hate) by tapping tags like “want” and “WTF.” “It’s really frustrating,” says Eric Vishria, cofounder and CEO of mobile browser Rockmelt.

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